[For business owners]

You built your business. Make sure you realise its maximum value.

Years of work sit inside your business. Before you sell, bring in an investor or make another major financial decision, prepare it so its earnings, strengths and value can be understood, supported and believed by the person putting a number on it.

Get my business DealReady

▸ Your business
22 years
Team of 38

▸ Buyer sees
Reported profit
Unproven claims

▸ Prepared
Earnings certified

Supportable earnings

Previously unexplained

+$200,000

[What the buyer sees]

You know what your business is worth. The buyer only knows what they can see.

You know why the customers stay. Why the margins moved that year. Which expenses will not continue. What the team can do without you. The buyer was not there for the last twenty years. They price what they can understand and verify. Everything else, they discount.

What you know

WHYWhy the customers stay14-year average tenure

FY23Why the margin movedOne-off supplier change

1XWhich costs will not continueLegal · recruitment · personal

2ICWhat the team can do without youRuns itself · never proven

Buyer's viewPartial

Your business

Reported profit · FY24

$1.76M

▸ Adjustments
Claimed · not evidenced
▸ FY23 margin
Dip · unexplained
▸ Owner
Appears essential

{
  "reported_profit":  "1,760,000",
  "add_backs":        "unsupported",
  "fy23_margin":      "unexplained"
}

Discounted

Everything they cannot verify

Offer revised down

{
  "status":  "priced_in",
  "multiple": "-0.7x",
  "value_lost": "unknown to you"
}

[The multiple]

Every dollar of earnings you can prove is worth a multiple in the price.

Buyers price a business as a multiple of the profit they believe it truly makes. For a typical private business that is 2 to 3 times. So every dollar of earnings you can prove adds two to three dollars to the price. Here is what that looks like:

Earnings you prove

$200,000

Real profit that was sitting in the accounts unexplained. Now backed by evidence.

The buyer's multiple

2.5x

A typical multiple for a private business of this size.

Added to your price

$500,000

Value that would have gone unseen. Proving it costs a fraction of this.

Before someone values your business, confirm what it actually earns.

[What we do]

Build the strongest supportable case for your business

We work alongside you, your accountant and your lawyer. We verify what the business really earns, fix the risks a buyer would find, prove it with a certified report and organised documents, then match you with the right advisor to sell it.

[Deal Preparation]

Prepare the numbers, the story and the business

True earnings verified, risks fixed, and the documents a buyer expects, ready before you go to market.

▸ Learn more

[DealReady Certification]

A number the buyer can trust from day one

The certified earnings position any buyer, investor or lender can rely on.

▸ Learn more

[Your advisors]

Your accountant and lawyer stay on your team.

They already know your business. Your accountant knows the financial history. Your lawyer knows the legal position. DealReady runs the preparation around them, not instead of them.

You+Your accountant+Your lawyer+

DealReady=One transaction team

[What preparation costs]

Preparing costs a small, known amount. Not preparing costs a large, hidden one.

Preparation is a fixed fee agreed up front. Against a seven-figure sale it is the smallest number in the deal. Not preparing never sends an invoice. It shows up as earnings the buyer refuses to count, risks priced into the offer and a price cut in due diligence.

Preparing

A fixed fee

Agreed up front. The smallest number in the deal, and the one that protects all the others.

Not preparing

Earnings the buyer refuses to countA lower profit figure than you really makeRisks priced into the offerA price cut during due diligenceDeal terms that shift risk onto youValue you never got to present

[Two ways to go to market]

Which business would you rather be selling?

Business AUnprepared

Earnings claimed, not proven✕Adjustments the buyer rejects✕Risks the buyer finds first✕Documents in six places✕A business that looks like it needs you✕Due diligence on the back foot✕

Buyer's viewOffer revised down in due diligence$1.76M

Business BDealReady

Earnings certified✓Every adjustment proven✓Strengths documented, risks fixed early✓Buyer's questions answered in advance✓Data room organised✓Transaction team ready✓

Buyer's viewCertified earnings. Offer holds.$2.14M

Same owner. Same years of work. Very different preparation.

[Then what]

We prepare your business. Then we match you with the right advisor to execute your transaction.

DealReady does not sell businesses, so our only job is getting yours ready. Once it is, we match you with the independent broker or M&A advisor best placed to sell it, and stay behind the deal while they run buyers, offers, negotiation and settlement.

Preparation first

VerifyFixProveMatch

Transaction second

Your appointed advisor

BuyersOffersNegotiationSettlement